Restructuring at Blue Group

At Blue Group, we have enjoyed a significant period of success over a prolonged number of years, developing our customer base, product offering and business infrastructure, and this continuing success story has seen us grow our annual turnover to levels now fast approaching £150 million.

At the heart of this growth has been a strong emphasis on our local and regional businesses. These regional businesses allow us to be not only geographically close to our customers throughout the consultation and sales process, but also to ensure that our sales professionals are more aware of the local market and therefore each individual customer’s specific needs. In addition to this, local offices mean that aftersales back up is close at hand, so engineers can be on site in a very short period of time, minimising any machinery downtime.

In line with this successful strategy, the decision has been taken for all product ranges currently being sold by Blue Machinery Fuchs Ltd, to be sold and serviced through our five core regional businesses – Blue London, Blue Southern, Blue Central, Blue Scotland and Blue Spares. These products include the Fuchs range of Material Handlers, The Taurus Shear Baler Range, the E-Crane range of cranes, and the ZB Hammer Mills. Furthermore, spare parts for these machines will now not only be stocked out our dedicated spares facility in Warrington, but also at each of these regional offices, meaning improved access and an improved service for our customers.

This change will take place on 1st September and our existing customers will by that time have been contacted by their new local business partner to further explain the new structure going forward. Pat James and Chris Mathews, both long-serving members of the Blue Fuchs sales team with an abundance of knowledge and expertise, will continue to support the sales and technical teams at each of the offices. Of course, a key focus of Blue Group is industry leading customer support, so our existing Fuchs engineers will also continue to service our loyal customers and will be supported by even more factory trained service personnel regionally.

The current MD of Blue Machinery Fuchs Ltd, Terry Hughes, will be taking up a new position as Product Director of Blue Group to help coordinate overall product strategy across all our ranges.

For more information on these developments at Blue Group, call 0345 217 8755 or email info@bluegroup.co.uk.