Celebrating 30 years of Blue Machinery Central

Celebrating 30 Years of Blue Machinery Central

2022 is the year that we celebrate 30 years of business at Blue Machinery (Central) Ltd, so we wanted to share a brief reflection on where we’ve come from and our vision for the future.

Founded by Pat McGeary in 1992, Blue Central was born out of the opportunity to purchase the former Powerscreen GB site at Appleton Thorn, Warrington, (currently the site for Blue Spares) from the parent company and take on the regional distribution for the complete range of screening equipment. Pat joined Ulster Plant Ltd (Which branded as Powerscreen in the early 70s) in 1969, starting as a workshop engineer, he progressed his career as the business grew from a local manufacturing business to a global brand. As is now, back then the company was a dynamic and innovative environment in which to work and learn about the many aspects of business, where opportunities were aplenty and those willing to pursue them had every chance to achieve success. This was true for Pat and his partners in Blue, Brian Maxwell, Austin Carey and Eugene Donnelly, who all started out on a similar path, building their respective regional distribution businesses.

Over time, it was clear that by working more closely they could combine their strengths to attract additional leading brands that would help them broaden the offering of product to their customers. A key part of this strategy was to create their own brand and identity, different in name from any one supplier, but carrying on the strong character and recognition of the Powerscreen brand from where they all started. With this in mind, “Blue Machinery” was created.

They identified that the recycling industry was growing rapidly, and with no products suitable for that industry, they set about identifying the best in the business to team up with. Recognising that Doppstadt were a highly successful brand with weak coverage in the UK, the four got an introduction. After negotiations, the businesses were appointed as Doppstadt dealers within their independent regions.

In 2005, Blue diversified into waste recycling solutions, by developing specific expertise of waste recycling technologies, they could now offer bigger projects including larger, static plants and materials recycling facilities.

In 2006 they added world renowned Pegson mobile crusher range to complement the existing mobile screens from Powerscreen. The two brands were then united under the Powerscreen name in 2009.

2011 saw Blue Machinery appointed as the new Terex Fuchs UK distributor. With Blue’s strong presence in the waste sector, adding material handlers to the offering had been part of the long-term growth strategy. The Terex Fuchs range perfectly complement the existing collection of premium brands, whilst enabling the planned expansion into scrap metal reprocessing and port handling.

This year has seen further significant development with the addition of Doosan Infacore, MDS Trommels and leading attachment brands, Rammer, Fortress, Allu, Xcentirc and Oil Quick, to the product portfolio. The integration of these new brands has been led by Pat’s two sons, Sean & Aidan. Both involved with the business from a young age, as Directors and Shareholders they now lead the business with the support of a growing and dynamic team, through a period of continued growth and transition, building on the strong foundations that Pat has developed.

The progress has been routed in the commitment to long term development, supported by investment. And as Blue Central increases the focus on the development of aftersales solutions through the “Blue Care” brand, Pat continues to lead and promote with the energy and spirit that he has carried through from is earliest days, welding and operating the lathe on the shop floor at Ulster Plant.

A Word from Pat McGeary

“Over the last 30 years we have faced many challenges, strong competition, recessions etc, but in the main we made many good decisions. Throughout our existence our key strength has been a strong aftersales support. We have been fortunate enough to be able to supply some of the industry’s premium brands, however it has always been the back up and service that has allowed us to keep a loyal customer base. The recent launch of Blue Care highlights our commitment to continuing our strong focus on service.

The last couple of years have been exciting times for the business, with the addition of Doosan to the product range and the integration of Attachments. With the recent growth of the team, we now have so many great people and I don’t think we’ve even scratched the surface in terms of what we can achieve as a business.

I would like to take this opportunity to say a massive thank you to our customers, staff and suppliers, past and present. We would not be here today without your faith and support over the last 30 years. Lastly, to my wife, Pamela. This journey would not have been possible without her. She seldom questioned my decisions, but always offered another view which would enable me to rethink.”